Product can be a nebulous thing. Sometimes, it is a function of IT; sometimes, it is a function of marketing, and other times it is bundled up into an individual line of business. …

Tips to help inform your remote welcome strategy

We’ve all been the ‘new person’ at a job at some point in our lives. As that new person, an onboarding experience is something you always remember; it gives you an idea of how ‘together’ a company really is and serves as a first impression. When the pandemic began, Method…

How to empower your employees through a digital transformation

If you’re leading the digital transformation for your organization, think of the top five things you’re solving for. Portfolio strategy, infrastructure investments and customer experience are likely on your list. Now, think again: where do your employees rank on the list? Are they even on the list?

When driving digital…

Why we should see customer support as a strategic capability instead of a cost center

By Abraham Espinosa, Design Director at Method

You’re buying something online when the loading spinner suddenly appears. Anxiety sets in.

You may wait three or four seconds, then start to spiral: Why is it taking so long? Should I click somewhere to cancel? Will it charge me twice if I…

Method Year in Review 2020

It was January 2020, and we were blissfully unaware. The New Yorkers were slurping noodles together near our studio in Chinatown, and the Londoners were going for pints at The Owl and Pussycat after workshops in our Shoreditch studio. …

Engage both sides of your brain to build organizational resilience

By Nicole Lenzen, Associate Director of Product Management at Method

In the midst of rapid technological, economic, and consumer change (nevermind a global pandemic), many companies are rethinking the way they do business. You may be considering a redesign of your customer experience, transitioning to paperless workflows, or adapting your…

A recipe for a successful data-driven value chain

By Dr. Lusine Tarkhanyan, Associate Director of Design Technology at Method

From nursing homes to neurotechnology to private equity, companies in all sectors face a similar challenge: they know they need to evolve their offerings and operations to become more customer-centric, and they know they need data to get there…

An actionable approach to customer experience improvement

By Priyanka Gaitonde, Associate Director of Business Design at Method

“On a scale of zero to 10, how likely is it that you would recommend [X Company] to a friend or colleague?” This is a familiar question that you have probably answered or your company has asked. …

How PE firms can innovate with human-centered design

By Priyanka Gaitonde, Associate Director of Business Design at Method

In the last few years, many private equity firms have been expanding their portfolios with acquisitions in technology companies whose main output is innovation and intellectual property, in a race to spot the next Google or Apple. Vista and Thoma…

By Stuart George, Executive Director of Design Technology at Method

When Andrew Mason, founder of Groupon, wanted to improve his email conversion metrics, he turned to data analysis. His team tested the impact of sending two emails per day instead of one, and found that, while more double-emailed customers tended…

Method

Method is a global strategic design and engineering consultancy. We use design and technology to solve big challenges for businesses, people, and the planet.

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